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Wheels

news 31.08.16

Morgan a feelin’

Morgan Motors has been hand-crafting cars for over a hundred years, and now they’re more popular than ever. The secret to its success? Consistency.

A family affair

When it comes to consistency, Morgan Motors has been in pole position for over a century. Dating all the way back to 1909, the family business has been creating handmade cars the entire time. They don’t do it this way because they’re stuck in the past — they do it because it produces the best results. Now, a hundred years on, and they’re more popular than ever.

Spreading the word

It’s the time, work and skill that consistently goes into each Morgan that makes them so special. To this day, a team of craftspeople hand-build every Morgan car from three core materials: ash, leather and aluminium. They’re made with such care and consideration that Morgan only produces 1,300 cars per year. And because demand for the cars is so high, that means the waiting time for new cars is currently just under a year.

It’s amazing to think that these cars, handmade in Worcestershire, have competed in (and won) the Le Mans endurance race.  We thinks it’s Morgan’s dedication to consistency, that drives its success.

Consistently great service  

Just like the craftspeople at Morgan make every car with consistent care and attention; it’s our focus on consistency that lets us maintain the quality of our service. Our working processes are constantly vetted to make sure that standards are kept high.

Because all of our staff know what’s expected of them, they can get on and work efficiently and productively. This means you can focus on the things that really matter to your business. 

 

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